I wanted to share with you 15 of tips to improve your email marketing so that you can increase your sales.
The bottom line is that you need to think about scaling as you run and operate your business. In many ways, you build a scalable company through the cumulative impact of hundreds of small decisions through time.
The world today is different in many ways, one key way is how the most successful business leaders have learned to break the chain between one hour of time worked and one unit of value created. Time cards and grueling days don’t help business leaders create value. We create value by what we do with […]
In my last article on the power of your written trail to protect yourself and your company I shared the two key “filters” you need to pass your written paper trail through. I want to share more details on the nuts and bolts of documenting your business deals and relationships so that you see it […]
I’ve been starting and scaling companies for 20 years now. And over that time I’ve coached hundreds of entrepreneurs to successfully scale their companies too. I believe strongly in well-designed processes and replicable business systems. But what happens when someone on your team faces a novel situation that just isn’t “covered” in the systems that […]
Think about how much you spend on generating new leads for your company to sell to, remember to calculate in not just your direct ad spend, but also the cost of your staff time. You likely spend 5-15 percent of your gross revenues on marketing, with the goal of giving your sales team (or sales […]
Shirley owned and operated two large Montessori preschools in California. These schools were very successful, serving 400 children each day. But there was a catch – the business was consuming Shirley. She was exceptionally good at what she did. She dealt with parents, generally the largest source of fires and challenges for a preschool, gracefully […]
Do you ever feel overwhelmed by your business with too many ideas and not enough time to implement even a fraction of them? Wouldn’t it be cool if there was a simple, one page tool that would let you pick the highest leverage spots to invest your limited time and attention on inside your business? […]
Charlene (name changed) was an attorney with a sterling reputation as a business attorney in Chicago. She was also struggling with cash flow challenges, which is what had prompted her to hire my company as her business coach. It was Charlene, one associate attorney, and one paralegal, and collectively they were billing roughly $600,000 per […]
Which of these three exit strategies is right for you and your company? Tom had spent years working 80-hour weeks to grow his company. It started as an innocent hobby, just buying and selling used electronic parts online out of his house. He loved the challenge of finding a pallet of used parts at a […]